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Jan 19,2007
Oregon’s seasonally adjusted unemployment rate in December edged up slightly from the previous month -– increasing from 5.3 percent to 5.4 percent.  Oregon rates remain higher than the national average of 4.5 percent, yet according to Oregon Employment Department economists the number of unemployed Oregonians remains essentially unchanged from one year ago in Dec. 2005. In December, Oregon’s seasonally adjusted nonfarm payroll employment declined by 2,100. Over the last four months of 2006, this measure of ... [full story]
1784 times read - No comment posted

Jan 19,2007
Umpqua Holdings Corporation, parent company of Umpqua Bank and Strand, Atkinson, Williams & York Inc., and California-based North Bay Bancorp signed an agreement Thursday for Umpqua Holdings Corporation to acquire North Bay Bancorp and its principal operating subsidiary, The Vintage Bank, along with its Solano Bank division. The agreement provides for North Bay Bancorp shareholders to receive 1.217 shares of Umpqua common stock for each share of North Bay Bancorp common stock, giving the acquisition ... [full story]
2292 times read - No comment posted

Jan 19,2007
Christine DiStadio of The New York Times Broadcast Media Group; Paul King of Raycom Media; and Bob Singer of KOIN-TV Discuss Their Personal Success Stories in Raking in More Than $1 Million in Web Site Revenue At a time when television revenue is either flat or down, a lively NATPE panel discussion today proved that local TV station Web sites can indeed make money online -- and lots of it. The session, produced and ... [full story]
2431 times read - No comment posted

Jan 19,2007
Small businesses on a tight budget often don't have money to throw around on their advertising. To get the best results, they have to make sure every ad they produce is effective. Advertising expert George Parker, author of MadScam (Entrepreneur Press, December 2006, $19.95, www.entrepreneurpress.com) cautions all small businesses to avoid making these common mistakes.Borrowed interest. Don't associate yourself with things that have no relevance to what you do. If you're in the roofing business, ... [full story]
1593 times read - No comment posted

Jan 19,2007
Nike launched its new marketing campaign on Thursday, The Second Coming: Our Game, Our Time" to introduce the new statement shoe of Nike Basketball, the Air Force 25, while paying homage to the basketball revolution that Nike started 25 years ago with the Air Force 1. To kick it off, Nike premiered a short-form, music-fueled montage featuring in-studio highlights of two of the hottest young talents in hip-hop, Just Blaze and Juelz Santana, creating an ... [full story]
3603 times read - No comment posted

Jan 19,2007
Bumble Bee Foods has added packaged chicken fillets to its seafood lineup, while Chicken of the Sea is sticking with tuna as its primary product - contrasting strategies bound to keep Jessica Simpson up nights. "We aren't moving away from tuna," said Chris Lischewski, chief executive of San Diego-based Bumble Bee, the nation's second-largest tuna company. "But we are expanding the Bumble Bee brand for other high-protein, nutritious foods." THINKING OUTSIDE THE CAN - Bumble ... [full story]
2672 times read - No comment posted

Jan 19,2007
Mexico's maquiladoras have recovered from severe losses suffered during Vicente Fox's administration, but industry leaders are worried that new President Felipe Calderon's focus on tourism and other economic sectors will leave them in the global dust. Without a further easing of onerous government rules and customs procedures, they fear owners of assembly plants that produce goods for the U.S. market will find India and China much more attractive. In theory, industry experts say, the maquiladoras ... [full story]
2942 times read - No comment posted

Jan 19,2007
In the late '90s, companies both large and small boasted generous employee perks ranging from massages to nap rooms to fully paid health club fees. With the burst of the dot-com bubble, however, many were forced to rethink their benefit plans as the economy took a turn south. Fast forward eight years, and employers are again looking for ways to boost their benefits. While large corporations can handle substantial bonuses, doling out lavish perks may ... [full story]
1563 times read - No comment posted

Jan 19,2007
Attorney General Hardy Myers this week announced the filing of a settlement agreement with a national gas station chain after warning the company three times to comply with Oregon's gas pricing rules. Named in an Assurance of Voluntary Compliance filed in Marion County Circuit Court is Pilot Travel Centers LLC of Knoxville, Tennessee. The AVC admits no law violation.  "One would think that a national company would take advantage of being warned about changing its ... [full story]
3232 times read - No comment posted

Jan 19,2007
Strategic alliance combines Bend, Oregon’s RocketBux marketing services with ViVOtech’s next-generation mobile platform to deliver highly targeted campaigns to mobile advertisers As interactive media continue to capture consumer interest and attention, Bend, Oregon-based RocketBux, Inc. is now offering its mobile phone-based marketing services through an agreement with leading mobile transaction platform company, ViVOtech.  RocketBux provides targeted retail offers and coupons as well as enhanced loyalty programs from merchants to participating mobile phone users and will ... [full story]
1729 times read - No comment posted

Jan 19,2007
When Wireless at the Mall owner Tim Bedortha decided to open a new branch and change the name of his business to Captain Wireless and the Wireless Way, he turned to Sublime Design Group of Central Oregon to create a new logo. Bedortha said he thought he would have to have to go out of town to find a full-line branding and advertising company, but was pleasantly surprised to meet Sublime owners Kelly and Aileen ... [full story]
2056 times read - No comment posted

Jan 15,2007
EXIT Realty recently announced the addition of John Stanton to the staff of their full-service real estate company’s offices in Bend. Stanton has lived in Oregon since 1989, and has resided in Central Oregon since 2004.  He was previously assigned to the EXIT office in Medford.   Stanton specializes in residential properties, and lives in Redmond with his wife and six children.  He may be reached directly at 541-977-5510.   John Stanton joins EXIT Realty of Bend. [full story]
2459 times read - No comment posted

Jan 12,2007
In the world of Internet advertising, the number of "click-throughs" is all that matters. But in an industry that changes at warp speed, the way companies place ads and track results is changing, too. And "click-in" advertising could be coming soon to a computer monitor near you. According to the Eyetrack 111 study by the Poynter Institute, the Estlow Center for Journalism and New Media and Eyetools, Inc., banner ads at the top of Web ... [full story]
2830 times read - No comment posted

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